JUlook

Emotional campaign for magnetic lashes

JUlook Lashes
JUlook Lashes

Client

JUlook

Duration

2 months

Date

Mar 20, 2025

JUlook

Emotional campaign for magnetic lashes

JUlook Lashes

Client

JUlook

Duration

2 months

Date

Mar 20, 2025

Working with Julia and the JUlook team was a blast. Their clarity of vision and enthusiasm made this collaboration one of our favorites - creatively, strategically, and personally. Together, we brought magnetic lashes to life in a way that truly sticks.

Philip

Philip

CEO & Head of Customer Success

Working with Julia and the JUlook team was a blast. Their clarity of vision and enthusiasm made this collaboration one of our favorites - creatively, strategically, and personally. Together, we brought magnetic lashes to life in a way that truly sticks.

Philip

Philip

CEO & Head of Customer Success

JUlook doesn't just sell magnetic lashes - it sells a feeling: confidence, independence, and effortless beauty. As part of a holistic performance marketing campaign, we helped bring this essence to life in the "Effortlessly Ju" campaign. Together with JUlook founder Julia and her team, we created an emotionally resonant brand world that turns beauty routines into powerful moments of transformation.

JUlook doesn't just sell magnetic lashes - it sells a feeling: confidence, independence, and effortless beauty. As part of a holistic performance marketing campaign, we helped bring this essence to life in the "Effortlessly Ju" campaign. Together with JUlook founder Julia and her team, we created an emotionally resonant brand world that turns beauty routines into powerful moments of transformation.

JUlook Creatives
JUlook Creatives
JUlook Creatives

Our Impact

h1gh Performance Framework: Strategy That Touches the Heart

With the h1gh Performance Framework guiding every step, we brought JUlook’s brand story to life - from deep emotional insights to high-performing creative. In the CoreSense phase, we decoded what truly moves JUlook’s audience: the desire for effortless beauty, instant confidence, and control over their look. These emotional drivers shaped a campaign that wasn’t about product features, but about real-life transformation. We then translated this emotional core into a bold, content-driven performance campaign. A full-scale shoot with premium visuals and strong storytelling delivered three tailored hero videos, perfectly optimized for TikTok, Instagram, Meta, and YouTube. Each video was supported by custom landing pages that guided users through the emotional and functional benefits of JUlook's lash collections. Now in the Performance Loop, the campaign continues to evolve. With ongoing creative iterations, targeting adjustments, and data-driven insights, JUlook continues to scale with precision.

Our Impact

h1gh Performance Framework: Strategy That Touches the Heart

With the h1gh Performance Framework guiding every step, we brought JUlook’s brand story to life - from deep emotional insights to high-performing creative. In the CoreSense phase, we decoded what truly moves JUlook’s audience: the desire for effortless beauty, instant confidence, and control over their look. These emotional drivers shaped a campaign that wasn’t about product features, but about real-life transformation. We then translated this emotional core into a bold, content-driven performance campaign. A full-scale shoot with premium visuals and strong storytelling delivered three tailored hero videos, perfectly optimized for TikTok, Instagram, Meta, and YouTube. Each video was supported by custom landing pages that guided users through the emotional and functional benefits of JUlook's lash collections. Now in the Performance Loop, the campaign continues to evolve. With ongoing creative iterations, targeting adjustments, and data-driven insights, JUlook continues to scale with precision.

JUlook lashes box
JUlook lashes box
JUlook Lashes
JUlook Lashes
JUlook lashes box
JUlook Lashes
JUlook Growth Marketing
JUlook Growth Marketing
JUlook Growth Marketing

The Campaign in Action

Crafting Visuals That Convert and Connect

Each element of the JUlook campaign - from the morning routine to the big night out - was crafted to spark emotional connection and drive conversion. But emotional resonance alone isn't enough. For a campaign to truly perform, especially in today’s crowded social feeds, the creative quality must stand out. That’s why, for JUlook, we went the extra mile. As part of an exclusive full-production effort we reserve for selected clients, we orchestrated a high-end shooting experience: a curated location, professional lighting setups, a full creative team including director, videographer, photographer, and stylists - all aligned to deliver content that looks and feels exceptional. These assets became the foundation for the videos and visuals that powered the campaign across all major platforms. The result? A brand experience that doesn't just sell - it connects. Because when strategy and storytelling are matched by world-class visuals, the impact goes far beyond clicks. With this level of creative precision, JUlook’s transformation became more than a promise. It became a feeling.

The Campaign in Action

Crafting Visuals That Convert and Connect

Each element of the JUlook campaign - from the morning routine to the big night out - was crafted to spark emotional connection and drive conversion. But emotional resonance alone isn't enough. For a campaign to truly perform, especially in today’s crowded social feeds, the creative quality must stand out. That’s why, for JUlook, we went the extra mile. As part of an exclusive full-production effort we reserve for selected clients, we orchestrated a high-end shooting experience: a curated location, professional lighting setups, a full creative team including director, videographer, photographer, and stylists - all aligned to deliver content that looks and feels exceptional. These assets became the foundation for the videos and visuals that powered the campaign across all major platforms. The result? A brand experience that doesn't just sell - it connects. Because when strategy and storytelling are matched by world-class visuals, the impact goes far beyond clicks. With this level of creative precision, JUlook’s transformation became more than a promise. It became a feeling.

JUlook lashes model
JUlook lashes model
JUlook lashes model

Let’s turn data into results. Work with us.

Philip is here to ensure your experience with us is smooth and successful. Reach out anytime - he’s here to make sure you feel confident and supported throughout your journey with us.

Philip Vögele

Philipp Vögele

CEO & Head of Customer Success

Extreme close-up black and white photograph of a human eye

Contact us

Let’s turn data into results. Work with us.

Philip is here to ensure your experience with us is smooth and successful. Reach out anytime - he’s here to make sure you feel confident and supported throughout your journey with us.

Philip Vögele

Philipp Vögele

CEO & Head of Customer Success

Extreme close-up black and white photograph of a human eye

Contact us

Let’s turn data into results. Work with us.

Philip is here to ensure your experience with us is smooth and successful. Reach out anytime - he’s here to make sure you feel confident and supported throughout your journey with us.

Philip Vögele

Philipp Vögele

CEO & Head of Customer Success

Extreme close-up black and white photograph of a human eye

Contact us