This case is a textbook example of what happens when performance marketing isn’t just seen as advertising – but as a strategic growth lever. With Ofschenka, we unlocked the true potential of digital sales.
Carsten Czech
CMO
This case is a textbook example of what happens when performance marketing isn’t just seen as advertising – but as a strategic growth lever. With Ofschenka, we unlocked the true potential of digital sales.
Carsten Czech
CMO
Online-Fensterbank.de is now Germany’s market leader for custom-made window sills – but just three years ago, the company was still reliant on physical sales reps and operated mainly as a supplier to other brands. Through a full application of the h1gh Performance Framework, we helped Ofschenka completely transform its business model: from offline B2B sales to a powerful direct-to-customer platform via an intelligent product configurator. This radical shift not only enabled scalability and automation but also opened the path to multi-million euro revenues.
Online-Fensterbank.de is now Germany’s market leader for custom-made window sills – but just three years ago, the company was still reliant on physical sales reps and operated mainly as a supplier to other brands. Through a full application of the h1gh Performance Framework, we helped Ofschenka completely transform its business model: from offline B2B sales to a powerful direct-to-customer platform via an intelligent product configurator. This radical shift not only enabled scalability and automation but also opened the path to multi-million euro revenues.
Creative Focus & Challenges
Scaling a Niche Product into a National Brand
Unlike traditional consumer products, window sills are complex and technically demanding to sell online. By rethinking every touchpoint – from product explanation to configurator UX and performance ads – we removed friction, created trust, and enabled conversions at scale. What made this case special: We didn’t just run ads – we helped reshape a business. Our work turned a once hidden supplier into a digitally dominant brand – with full control over pricing, customer acquisition, and long-term brand equity.
Creative Focus & Challenges
Scaling a Niche Product into a National Brand
Unlike traditional consumer products, window sills are complex and technically demanding to sell online. By rethinking every touchpoint – from product explanation to configurator UX and performance ads – we removed friction, created trust, and enabled conversions at scale. What made this case special: We didn’t just run ads – we helped reshape a business. Our work turned a once hidden supplier into a digitally dominant brand – with full control over pricing, customer acquisition, and long-term brand equity.
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Starte jetzt dein Performance Projekt.
Philipp ist dein erster Ansprechpartner bei uns. Klarer Prozess, schnelle Antworten, volle Transparenz – buche dir jetzt eine kostenlose Beratung mit ihm.
Philip Vögele
CEO & Head of Customer Success
Kontakt
Starte jetzt dein Performance Projekt.
Philipp ist dein erster Ansprechpartner bei uns. Klarer Prozess, schnelle Antworten, volle Transparenz – buche dir jetzt eine kostenlose Beratung mit ihm.
Philip Vögele
CEO & Head of Customer Success
Kontakt
Starte jetzt dein Performance Projekt.
Philipp ist dein erster Ansprechpartner bei uns. Klarer Prozess, schnelle Antworten, volle Transparenz – buche dir jetzt eine kostenlose Beratung mit ihm.
Philip Vögele
CEO & Head of Customer Success
Kontakt
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